The Year of Awakening

The Year of Awakening

Your empowered journal community full of ambitious, busy, and empathetic women writing the next chapter of Becoming Her in 2025.

A place where we have our middle fingers up to the patriarchy, believe in human rights and miss Barack every day.

What if 2025 was the year you finally became the woman you knew yourself to be?

My dearest honey bunny 🐰,

We KNOW deep down that we aren’t on this planet to only work 👩🏻‍💻, pay bills 💸, do laundry 🧺 and zone out 👀 in front of Netflix because we are too fucking exhausted for anything else.

We’re here to LIVE.

We’re here to learn and grow and THRIVE.

And maybe more than anything, we’re here to be our-whole-fucking-selves 🙌

Journaling ✍️ is an incredible tool that I’ve used for 25+ years to help hundreds of clients finally get unstuck and transform their lives.

And I truly believe it can work for you too.

All you need to get started is paper, something to write with, and 👇

✨ THE YEAR OF AWAKENING ✨

It’s time to awaken to your best life - for reals this year.

$49/month + Bonuses

$539 + Bonuses

I know that you’ve been trying - maybe for years - to find:

The missing piece 🧩

The secret sauce 🍝

The code on the back of the map 🗺️

The Sword in the Stone 🗡️

The Dial of Destiny 🎛️

The Schwartz 😎

Whatever it takes to help you get out of auto-pilot and start driving your own goddamn Joy Bus.

And I promise, you are NOT the only stressed-out, worn-out bitch on the block.

But if you’re reading this - PUMP THE BREAKS.

Because it abso-fucking-lutely CAN get better.

And there is a whole Year of Awakening Journal Community out there that wants to help.

You can’t keep putting your happiness second (or third or fourth…)

🐻 Maybe it’s kind of like you’re waking up, emerging from a cave where you’ve been hibernating… 🐻 And you’re STARVING 🙀

You’re hungry for change and momentum, and at the same time, you want a deep breath 😮‍💨 and to take off your bra ✌️

You’re ready to head straight toward what lights YOU up and go all in. 🔥

You just need a little support. Some direction.

A compass with blue hair 🩵 and red lipstick 💋

I’ve got you 🙋‍♀️

The secret success behind YOA 👇

〰️

The secret success behind YOA 👇 〰️

I’m Ashley! 👋

Journaling ✍️ and empowerment coach ✊, mindfulness teacher 🧘‍♀️, a spicy-ass lil’ swear jar 🌶️, and the very proud creator of The Year of Awakening (YOA) 🥲.

YOA is a year-long journaling-based membership program I dreamt up in 2020 to help you find yourself and be yourself.

We want every YOA member to show up where they are, as they are.

Because EXACTLY who you are right now is AMAZING.

I bet you just want a little time to dive deeper, and maybe a gentle roadmap because I know how tempting it is to try to change everything at once 😅

COMMUNITY 👯‍♀️ CONSISTENCY ✅ COMPASSION 💖

A Compassionate Community + Consistent Journaling Practice = GROWTH 🌱

I hear this a LOT in my coaching practice:

In the busyness of each day, is it really possible to slow down and connect with ourselves and others?

Is that just rainbows and cupcakes B.S.?

No. It IS possible. I promise 🤝

I started the Year of Awakening in 2020 because I have fucking adored journaling for more than 25 years.

I knew how powerful it was. I knew how it lit me up to share journaling with others.

And I wanted to turn that shit into a PARTY. 🎉

We tried it and guess what?

So much laughter and joy. So much music. So many AHA moments!

So many pens 🖌️ and notebooks 📚!!

It felt like coming home and having your house filled with office supplies ✂️, everyone you adore 👩‍❤️‍💋‍👩 and plenty of guacamole 🥑.

It was incredible.

BUT WE ALL WANTED EVEN MORE.

I just kept hearing from women who were exhausted. Burned out. Frustrated.

Women who felt shitty, but couldn’t exactly explain why 🤔.

Women who would wake up every day, do what they needed to do and more, and still felt like it wasn’t enough.

Because something was just missing.

If You Build It, They Will Come (possibly with glitter pens! ✨)

The Year of Awakening was made for those seeking:

→ More Joy + Aliveness

+ You’re ready to stop going through the motions and step into your one wild and precious life - no regrets.

+ To live from your intuitive, wise nature, trusting every decision along the way.

→ Depth + Connection

+ You want deeper conversations and connections to yourself, as well as other incredible humans.

+ You want to slow down, live intentionally and feel completely 100% aligned with your Soul’s purpose.

→ Strength + Confidence

+ You want to live from a place of confidence and trust that you are on the right path.

+ You want to believe 100% in yourself and what you’re capable of.

I knew from teaching journaling classes on Insight Timer that I was definitely not the only journal nerd out there, looking for her people.

And so, in 2020, I officially created The Year of Awakening Journaling Program.

👯‍♀️ And a community was born 👯‍♀️

Before I knew it, we were celebrating birthdays 🎂, supporting each other through the hard stuff 🫂 and cheering each other on 👏 as we took brave steps.

Just imagine … People who love:

Pens and pencils and paper 🤓

Markers and sticky notes 🖍️

Great journaling playlists 🎶

Monthly themes to ward off fix-everything-overwhelm 🙅‍♀️

Journal parties!! 🥳

Magical card pulls (hell yeah!) 🔮

DAILY JOURNAL PROMPTS!!! ✍️

Community 👯‍♀️

Does that sound like you, perhaps?

(🤞I’m crossing my fingers that you are saying YES!!! 🤞)

A bit more from our members:

Truly life changing!

For the first time ever I’ve been able to keep a consistent journaling practice that has brought more joy and gratitude into my life.

Jenna Teague, Therapist and QCA Program Director


“- a community where there is NO judgment and you are actually accepted for who you are.”

— Anne Cox


“The Year Of Awakening has saved my life.”

“Joining Ashley’s Year of Awakening has truly turned my world upside down (in the best way possible). Before I connected with Ashley I had plenty of dreams but no real vision or purpose; they just felt a bit airy fairy, more wouldn’t-it-be-nice-one-day than anything concrete. Ashley gave me the perspective and released in me the empowerment I needed to get moving and actually find the clarity and confidence to take action towards these dreams, unapologetically. The community’s and Ashley’s support, guidance, wisdom and love (yep, LOVE, you totally feel it) have helped me become the person I am today (and I’m pretty awesome! Lol!). To say that Ashley and this community have saved my life is an understatement - they have helped me find it. I have built genuine and deep connections with beautiful souls who actually get what I mean when I talk from my heart and with vulnerability, and that is so precious to me. Can’t wait for another year with these amazing souls (and many more).” - Christelle H.

This yearlong journaling program gives you the chance to experience:

WE WANT MORE:

+ Confidence and courage in who the fuck we are 🤘

+ Deep experiences and conversations ☺️

+ More meaning and purpose each day 🙌

+ More knowing that we are already enough 😎

+ More loving connection with fellow journal nerds and humans who want to live more deeply 🤓

+ More intentionality, slowing down, presence and awe ✨

+ More living by our own fucking rules 🖕

LESS OF THIS:

- Feeling stuck and unworthy 👎

- Looking outside of ourselves for validation 👀

- Hustle and pressure to do and be more 😵‍💫

- Busyness, forcing and feeling behind 🤪

- Comparison and self doubt 😣

- Just going through the motions of life 🫨

- Trying to live up to societal expectations 🙄

Being a part of this bright, safe and encouraging community has been the highlight of my year. I feel loved and cared for and know I am not alone. I’ve found hope and joy inside this community.

- Stefanie Alicia, Create & Wonder Leader

Highlight of my year!

Awaken to the beauty of your Life each month with these monthly themes:

**Themes are subject to change if another topic becomes more pressing for the group.

January - March Journaling:

January: Becoming Her: Creating Your Habits, Rituals & Identifying Your Dreams. 🔮

Starting the year off strong! Whether you want to build your confidence in speaking up, pulling back, resting, asking for what you need - we’ve got you! What are your biggest dreams? We are setting ourselves up for our most confident year yet! Together, we will identify our values and our confidence rituals.

February: Your Authentic Code 🤍

Who are you when you strip away all the labels that society puts on you? What do you want people to know about you? And what are you ready to discover about yourself? Your essence is who you are and this month we will be living (and journaling) from your True Essence & discovering your Authentic Code.

March: Resilient Worthiness 😎

We may know that we are worthy, but do we know-know we are worthy? Like deep down in our bones, unshakeable worthiness? Be prepared to live from your most worthy self.

April - June Journaling:

April: Cultivating a Growth Mindset 🌱

This month we are going to be using the energy of the growth, evolution and changing anything that isn’t working so far. Together we will be releasing the habits that don’t serve us and committing to one daily practice for the month.

May: Your Higher Self Needs More Self Compassion 🥰

How connected and trusting are you of your inherent and innate wisdom? The way to growth and aligning with your big dreams is through compassion, not judgment. The gentler you are, the more resilient and strong you become.

June: Mid-Year Check in 🤔

Every year needs a check in. This is our opportunity to pause, reassess, and consider the path we’re on. How are your goals coming along? What needs to shift? Every empowered woman takes time to check in with themselves.

July - September :

July: Trusting Your Wild Voice 🦁

It’s time to get wild and tap into that adventurous person inside you! Who is your Wild Womxn? What would it look like to make the radical changes you’ve always wanted to make in your life? Let’s put our explorer caps on and wander into our wild and precious lives.

August: The Power of Play & Joy 🤸

What if you lived from a place of joy every single day? Joy is our very nature and sometimes it takes a month (😉) to rekindle our relationship with our joy. This month it’s all about spending as much time in joy as possible. Yes, let’s indulge!

September: Aligning Success With Your Unique Flow 🌀

Do you treat your life like it is sacred? Each breath? Each moment? Or are you going through the motions? This month we are stepping into the energy of sacred mind, sacred body, sacred soul, sacred LIFE.

October - December

October: Loving Discipline & Inspiration 💫

As we start to retreat into the darker months, it’s time to start inquiring where we can tap into inspiration and lean a bit into loving discipline. We’ll explore boundaries and the most stuck points in our lives, loosen them up a bit and look forward with encouragement.

November: Embodiment 🌙

This month it’s all about expanding our vision for what’s to come and stepping into what’s possible by embodying our vision. There is so much we are capable of - we are stepping into our fullest potential and integrating all the knowledge and lessons we’ve learned this year.

December: Rest & Reflect ✨

There are miracles and beauty around us in every moment - if we slow down and pay attention. This month, we are going to be intentionally looking for miracles, beauty, and resting so we can notice all the signs and synchronicities around us.

I’m Ashley Looker and I Want to Be Your Journal BFF 😍

I don’t remember the first day I picked up my journal, but what I do remember, however, is I was 14 years old, feeling vulnerable and lost.

Since then, my journal has been a safe place for me to express myself, tell the truth, identify my goals, my dreams and align with the life I know I truly want.

It’s been my bestie, therapist, and trusty companion. I’ve cursed, cried, vented, raged, celebrated, expressed my gratitude and gained immense clarity in my decisions.

By knowing myself, flaws and all, I’ve learned how to love myself.

And you can too!

Wanna hang out all year? 🙏

“Before joining YOA, I often felt isolated in my struggles.”

“…This community is incredibly supportive, connected, and filled with people who are committed to learning and growing together.”

— Monique Durant

THE GOODS:

When you join Year of Awakening, you get access to an AMAZING Year-Long, Journal Based Program that includes:

DAILY Journal Prompts 🤓

Monthly 90-minute Journal Partay 🎉

Monthly Connection Calls to share insights, challenges, and AHAs 👯‍♀️

A brand new journal playlist released each month 🎶

The opportunity to learn about new journaling techniques ✍️

Tons of connection, support, encouragement and accountability (if you WANT accountability, that is!) 👩‍❤️‍💋‍👩

Who this is for:

  • Journal - curious peeps who want to create a consistent journal practice but don’t know where to start.

  • Seasoned journalers who are ready to deepen their practice and try new techniques.

  • Recovering perfectionists who are ready to let go of ‘fixing’, people pleasing and putting everyone else first.

  • Sensitive Souls who feel the pull to live a deeper, more connected life.

  • The beautiful humans who are ready to step fully into their best life.

  • Ambitious humans who want to let go of hustle.

  • Anyone who is ready to connect with like - minded humans and have a fucking blast growing and evolving together for 365 days.

NEW FOR 2025:

NEW IN 2025: The Year Of Awakening Book Club 📚

NEW IN 2025: Free Manifest Your Best Life Vision Board Workshop ✨

NEW IN 2025: Incredible, noteworthy guest speakers 🗣️

NEW IN 2025: Quarterly Grateful Gatherings 🔮

NEW IN 2025: Full Moon Letting Go Ritual 🤲

NEW IN 2025: Dream Walks 💫

NEW IN 2025: Book A Coach 👩🏻‍💻

“Decision fatigue, gone!”

“… you should definitely join, it’s a no-brainer!”

— Molly

“… there’s something for everybody!”

“It’s such a great community of women and resources!”

— Dawn

“Everyone was so inviting & so inclusive… that’s yoa in a nutshell”

— Meegan

How The Year of Awakening Works:

Parties! 🎉

The 90-minute Infamous Journal Party happens on the first day of every month. Together we meditate, journal, jam out to awesome music and share our insights. (Don’t worry! All journal party calls are recorded if you cannot make them live.)

At each party, you bring your own tea/coffee ☕ and snacks, and I will provide:

  • repeat-worthy music

  • laughter, depth, wisdom, sacred space

  • full presentation about the month’s theme

  • really awesome prompts

 Plus often a little something extra like:

  • an introduction to a new journaling technique

  • a GORGEOUS workbook (I’m not afraid to say - these are so damn yummy!)

  • invite to a new journaling or habit challenge

  • a book recommendation or two


The BESTEST journalers 👯‍♀️

You will be welcomed to a community of the most amazing, kind, supportive badasses ever. Our monthly Connection Calls is where a lot of the magical deep connection happens. Those calls aren’t recorded because often times we’re chatting about uber-personal things that don’t need to be rewatched by anyone.

I’m telling you, our private, confidential group is so much better than social media, and we have clear guidelines for what flies and what doesn’t. 

(To sum it up, be kind, supportive and inclusive, or we’ll can you like a peach. 🍑 No offense, but we’re strict when it comes to NOT being an a-hole, K?)

We’re open, vulnerable and, at the end of the year, most likely know each other better than our gynecologists. Just sayin’


Guidance + Goodies 🎁

I’m with you on this journey all year long along with our Community Advocate who is here to answer any questions you may have about life, the Mighty Network platform or the structure of YOA.

You’ll also get access ALL YEAR to:

  • exclusive videos to help you expand your journal practice

  • opportunities for personal journal readings

  • options for additional 1:1 coaching 

  • journal goodies sent right to your door (WHAT?!) 🏡

  • more announced throughout the year - and once you’re on the inside muhahaha 😏

So, Are You Ready to Make This the Year You Look Back on and Think - WOAH … THAT was when it all started to shift …

Two payment plans to choose from:

Early bird price available through December 6th only!!!! After that, price becomes $49/month or $588 for the year.

$539 (one month free)

$49/month

Early Bird Bonuses:

✍️ The Beginner’s Journaling Journey Course ($200)

🤓 Access to the Year Of Awakening Book Club ($200)

🔮 Unapologetic 21-day Course ($300)

✨ Free enrollment: Manifest Your Best Life Vision Board Workshop ($125)

🧘‍♀️ Unlimited access to the Journaling Meditation Library ($500+)

BONUSES ONLY AVAILABLE THROUGH DECEMBER 22nd.

What our amazing members are saying:

Ashley’s created something truly amazing!

“Ashley’s warmth and kindness is infused in all her offerings. Each Journal Party has opened up so many realizations! And I love the playlists that accompany the parties! Even the replays and follow up emails with extra prompts are brilliant for self reflection.” - Cecilia D.

Are you a BIPOC who is stoked about the opportunity to be coached but currently don’t have the means?

Fill out the scholarship application below. I have 2 spaces available for The Year Of Awakening.

You’ve got questions and I’ve got answers:

  • No. Two of our core business values in YOA are: vulnerability and connection, and that’s hard to create when we have randos popping in and out of our sacred space. The Year Of Awakening is your safe space to practice using your voice, feeling heard and always being met with kindness. It’s a place for you to share and feel 100% supported and safe. What’s shared in the group stays in the group. We have strict confidentiality guidelines that will be discussed and committed to upon signing up - which you should totally do! 😉

  • Yes! There are two payment plans available (see above). If your budget does not fit the options above, don’t hesitate to reach out here to inquire further. There is also one full scholarship and one partial scholarship available for BIPOC. You can apply right here.

  • Monthly Journal Parties include group coaching, as well as some guidance and coaching for our Full & New Moon Calls. Connection Calls are also a place where you could receive hot seat coaching from Ashley. If you want 1:1 support from Ashley, we highly recommend applying to one of her incredible coaching programs that will assist you in transforming your health, happiness and your life. You can apply for additional coaching right here.

  • Nothing in the community is required - but it’s all valuable. You are 100% responsible for making this program your own. If you want to simply hang out and answer the prompts every day - great. Want to attend every single live call? Amazing. I encourage our Awakened Journalers to participate in as much as feels comfortable and doable. Inside the community you have the opportunity to turn on and off your notifications to minimize overwhelm as well.

    That being said, if I could recommend one event to attend live each month it would be our Infamous Journal Parties - they really are that powerful, fun and transformational!

  • Mighty Network, the platform we will use for The Year Of Awakening, works similar to Facebook (but is NOT social media). Once you sign up. you will have access to a video that will guide you through the whole platform and how to use it. You simply download the app straight to your phone or you can access the group via your desktop as well. There is a main feed, a place to private message, tabs to search events, topics of the month, and so much more! You can private message other members, or simply post in the feed just like you would on Facebook.

    It’s super simple and easy to use, which is why we all love it so much. I highly encourage buddying up with your fellow journalers for accountability and connection building!

  • Yes! All Journal Parties, Full Moon & Intention Setting calls are recorded for you to access at any time. At the end of the year, all information will be erased as to protect the privacy and intellectual content of the year prior. Connection Calls will not be recorded to protect the privacy of our members and ensure our value of vulnerability.

Got more questions? Don’t hesitate to reach out to me right here!

Your most joyful life starts now

〰️

Your most joyful life starts now 〰️

Your life really can change in a year.

Let’s do it together 🩵

Darling, we love you already and can’t wait to meet you!! We’re ready for you!


This is YOUR FUCKING YEAR.

You are worth the time. You are worth the investment.

Future You is super grateful. 

And she looks so sparkly and happy!